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The nut-flavored biscuit packaging, using real biscuit photos taken in kind, looks very appetizing, full of "physical" temptation. The use of real biscuit photos instead of abstract patterns can not only satisfy consumers' desire to explore real products, but also give consumers a sense of trust.
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Match the color of the biscuit packaging according to different nut flavors. The packaging of cashew flavor is light yellow with low saturation; the packaging of almond flavor is dark blue with high saturation. The use of food flavors for color selection is a basic color matching technique, which can not only describe the characteristics of the product, but also use color to arouse consumers' appetite.
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The overall style of the biscuit packaging is Japanese-style and simple. Although the packaging design works are simple, they are visually recognizable, which is more eye-catching than traditional packaging. Japanese snacks have a good reputation in the market. Choosing Japanese style can deepen consumers’ good impression of the product.
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The design concept of this package is to allow customers to have fun from children’s favorite pasta — star-shaped noodles. The opening is at the top of the pyramid-shaped box body, and it can also be sealed with a sealing cover. On each side of the pyramid, there is an expression made up of star-shaped faces. Super cute
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Soft biscuits represented by chocolate chip cookies and classic sugar cookies usually have slightly crisp edges, which can best achieve a balanced taste. This category is also the most representative of American cookies in my opinion. In addition, another representative in this category I think there are macarons. Although the methods and materials are completely different from American biscuits, what they are looking for is a soft texture on the outside and a bit of toughness.
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Thin French Tuile (Tuile), Olive Oil Cracker (Olive Oil Cracker), as well as the "Fortune Cookie" common in Chinese restaurants in Chinatown abroad. There are interpretations placed inside the hollow of the curved biscuits. Small notes of fortune) belong to this category.
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Although I personally prefer to classify brownies as a type of cake, in fact brownies belong to Cookie Bar in US, and the similar ones are Lemon Bar and Blondie (similar to Brownie) ). Dense and moist is the biggest feature of this type of biscuits.
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Crumbly and crunchy tastes are fundamentally different. When you bite it down, it's like sand crushed with a hand, and then it spreads out in an instant. Butter cookies and Scottish shortbread (Shortbread) are representatives of this type of biscuits. Specific to each recipe may present different crisps, some are more fluffy